Thebe Magugu began his college career in fashion design, photography, and fashion media. Being born a year after apartheid had not diminished the scars and pain from the marks that white supremacy had left behind in South Africa. What it has done is pave the way for the birth of a 2016 luxury womenswear label which now features an e-commerce website that is modeled after a college course syllabus. However, the theme of education is illusive within the navigation of Magugu's official website.   

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The way we dress is a conscious decision we make. It is a clever way to declare who we are, what we are about, and what societal class we belong to. One look that has always communicated class, style, prestige, and education is the preppy look. Adopted after preparatory school uniforms, the prep look is a style that is never a fashion faux pas. This look of wealth and success is usually a pair of loafers or boat shoes, Oxford button-downs, some chinos, an argyle sweater, a woven leather belt mixed with Nantucket Reds mixed in. Clean. Fresh. Relaxed.

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