BCBGMAXAZRIA, a common name on runways, red carpets, and my credit card statements, is the product of none other than Max Azria. Originally from Tunisia and the youngest of six children, he and his family relocated to France where he completed the majority of his studies. Paris was where Azria acquired his taste and inspiration to begin working on designing women’s fashion there. Eleven years later he moved to Los Angeles to open up his own chain of boutiques called Jess. It wasn’t until 1989 that he launched what we all know today as BCBG

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With fashion trends constantly changing, it is no small feat when a brand manages to stay relevant for over fifty years. Classic designs and progressive ideas are both necessary to stand the test of time. Etro has mastered the art of creating clothes that bear a semblance to the past, while simultaneously producing a clothing line that is authentically unique.

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When opening the pages of a fashion magazine, what’s the first thing that you notice? Is it the outfit? You might look at an outfit and wonder who designed it. Aesthetically pleasing attire has character, which has aided LA-based fashion designer Sergio Hudson to success. In a world that now aptly depends on trends, it’s imperative now more than ever to be effortlessly original.

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Alexander Wang went to (and later dropped out of) Parsons School of Design. He interned at Teen Vogue and worked alongside Fashion Designers Derek Lam, and Marc Jacobs and then he started working on his own collection. Wang launched his fall 2007 collection of women’s clothing inspired by 80’s hip-hop (with a chic twist, of course) which sold to more than 200 stores. He was awarded the Vogue/Council of Fashion Designers of America “Fashion Fund” title in 2009. In that same year, he won the Swarovski Womenswear “Designer of the Year,” and Wang was also the recipient of the Swiss Textiles Award

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Thebe Magugu began his college career in fashion design, photography, and fashion media. Being born a year after apartheid had not diminished the scars and pain from the marks that white supremacy had left behind in South Africa. What it has done is pave the way for the birth of a 2016 luxury womenswear label which now features an e-commerce website that is modeled after a college course syllabus. However, the theme of education is illusive within the navigation of Magugu's official website.   

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