The ability of a record to go viral has been tremendously boosted with the emergence of TikTok. Typically, the process behind making a hit song entails a recording studio, a producer, and hours of dedication needed to find the perfect sound. However, the term “DIY” is becoming more and more of a trend in the industry as of recently. For 20-year-old PinkPantheress, making hits in the halls of the University of the Arts London college has laid the groundwork for her stardom.

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